Visual Merchandising

Design Brief

Visual merchandising was conducted on the brand named Hidesign. The research was conducted to study the brand and its brand values. The products of the brand were closely studied. The store of Hidesign was measured and the placement of the products was also considered. A redesign of the store was created. The store was located in the basement, thus it was essential to give importance to bring extra highlights to the store from the top. The space of the store was increased in the new designed thus additional products could be displayed. Extra storage space was created for storing the products. The entire look of the store was based on a modern look with a touch of the gothic era.

@2023 by Kapil Vedak